Liv Kenvesh
project details
Personal Brand
A personal brand concept built on the typography of a name. The project explores minimalism in personal identity and creates a visual system based on the name as the main carrier of the brand. The goal was to create a clean, modern and memorable solution in which the name functioned as the main brand carrier without the need for additional graphic elements.
The concept also included a system of signature additions that expanded the personal brand to include a professional or conceptual dimension – from classic and modern variants to experimental one-word designations.
The whole system was aimed at building a strong, easy to read and sustainable personal brand with the possibility of further development into a logotype and visual identity.
